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Keyword : First-time Voters

  • Political Party Branding and the Perceptions of First-Time Voters

    By: admintest admintest | Sep 05, 2016 | Hits: 2147

    From January to April 2016, I conducted research on how first-time voters in the 2015 General Election perceived political parties here. This was part of my final-year independent study module at the National University of Singapore, for which I submitted a paper titled “Party Brand Perceptions Amongst First-time Voters in Singapore”. Examining political parties as…..

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